Most skills are a combination of art and science. A good friend of mine is a hair stylist; she has a great eye for shape, color, and texture—but to get good, she…
Scaling editorial and design: A peek inside the Leff office
Almost a decade ago, Scott launched Leff Communications with the intention of filling a niche…
Does your content marketing need help?
I got into writing because I love good writing. I was the kid on the…
Publishing evils: Protecting against plagiarism in thought leadership
“Plagiarism” is an ugly word. It can get you reprimanded, branded a thief, even kicked…
How to edit a PDF: An easy approach to a core professional services tool
The writers, editors, and designers at Leff Communications—and at all professional service firms—deal heavily in…
The world is ready for city foreign policies
Last week, the Chicago Council on Global Affairs hosted its third annual Chicago Forum on…
No-nonsense guide: How to use quotation marks
Punctuation can be a pain. The 2016 AP Stylebook dedicates 11 dense pages to explaining…
Create your company’s editorial style guide in six steps
I love style guides so much that I’m writing a numbered list about them. With…
Non-election-related Thanksgiving dinner topics
This Thursday, families across the country will sit down to turkey and mashed potatoes and…silently…
Five rules to write by
Last week, Scott and I had the honor of presenting at the Ragan PR Conference…